Today’s post is guest-authored by Grouponcierge Brett R.:
Happy almost New Year!
Even though the holiday season is wrapping up shortly, there are still last-minute gifts to purchase and unfortunate gift-blunders to fix – and that’s where I come in!
After traveling around the nation this Grouponicus season, I’ve come to realize how many gems there are in each city and how giving the gift of experience is possible wherever you may live. Whether you goofed on a present, or need to bring a host gift to a New Year’s party, I have you covered with some quick tips on closing out the holiday shopping season on a high note:
Well-crafted company logos, such as Nike’s stylized soup ladle and McDonald’s side-by-side St. Louis arches, help consumers quickly identify a brand. Here’s the story behind the iconic Groupon logo:
**Shape:** The Groupon wordmark is nestled within a trapezium, which is defined as a quadrilateral that looks kind of like a rectangle but sillier. The four sides represent the four tenets of Groupon—run good deals, the customer’s always right, put out both figurative and literal office fires, and dress each day the way you’d want someone to dress you at your own funeral.
**Typeface:** Groupon is written in all capital letters so that if the logo graced a billboard, it could be easily read by someone traveling at up to 380 mph. The smooth, sans-serif font was inspired by one of Groupon’s early employees, who shaved both with and against the grain of his facial hair.
**Color:** The black backdrop symbolizes the constant darkness that would plague a world bereft of daily deals, and the brilliant white Groupon wordmark reminds viewers that one day the sun will be extinguished and all of the earth will be covered in pure white snow, so they should buy a Groupon today.
**Translucent Halo:** The Groupon logo appears to be shrouded in a ghostlike border, but this is actually because of your computer monitor’s inability to render the color bourdanse, which can be best described as the color of a baked-potato skin covered in a fine layer of sawdust.
The internet has spoken. We’ve deciphered all the 1′s and 0′s on the screen and can declare the winner of this year’s Grouponicus Tradition Video Contest is “The King’s Riddle”! The creators of this costume-heavy, carol-crooning video won $5,000 in Groupon bucks for their fantastic efforts and we’d like to extend our congratulations, praise, and firm handshakes.
The three awesome runners-ups in the contest will each receive $1,000 in Groupon Bucks! Click through to view their creative submissions:
Greetings happy shoppers,
Atlanta is easily one of the most exciting cities I’ve visited. I arrived in town early Sunday to spread Grouponicus cheer, and was excited to explore the rich arts scene in my downtime. I was able to check out the Center for Puppetry Arts to see the Jim Henson exhibit, as well as explore the High Museum exhibits for both Picasso and Warhol. I highly recommended it!
While on the topic of uber-cool local experiences, I’m thrilled to announce the latest installment of Epic Deals, launching today with this chance to gift a Private Cooking Class and Dinner with Chef Todd English!
By now you know the drill; stay tuned to the Grouponicus Holiday Shop throughout the day to check if the deal has gone live. It could pop up at any time, so make sure you stay alert or risk missing out on the chance to gift a truly epic culinary experience to your favorite foodie.
Don’t forget, there are still two Grouponicus tenets yet to be unveiled, which means there’s plenty of time to give the gift of an incredible experience for someone special this season.
The December shopping season can be a frenzy: a sometimes hysteric competition to get a great price, and a mad dash to buy a gift – any gift – before the deadline. The countdown may be on, but for thousands of pondering shoppers and procrastinators, the end of holiday shopping season doesn’t have to be a maddening scramble of parking lots, lines, and gifts that trade value for thoughtfulness. There’s a way to give great gifts that feel great to give: Buy Local from Groupon.
Buy Local launched earlier today at groupon.com/buylocal. It’s our way of sending a little extra cheer to local businesses and saying ‘thanks’ to our subscribers for supporting these merchants and their local economies. With Buy Local, the first 150,000 customers who register and buy a local deal on Groupon as a gift will receive 10 bucks in their Groupon accounts. Getting 10 bucks for supporting local businesses is easy:
- Register at groupon.com/buylocal
- Browse hundreds of gift options from local businesses, from exotic car driving experiences (hello!) and ice skating to family museum memberships and sushi-making classes
- Buy from a local business before 12/24/11
- Get 10 bucks in your account—maybe as a personal reward for shoveling the entire driveway, that fifth trip to the airport or making it through the holidays with the in-laws
Buy Local is further proof that shoppers don’t have to make the tough tradeoff of supporting local businesses and getting great prices. And it’s an extra bonus for those of us who have waited until the last minute to find the perfect gift.
Happy Grouponicus, and thanks for the opportunity to showcase amazing local businesses and provide what we hope will be your favorite gifts for family and friends.
Think you’ve found the coolest gift ideas on the site today? Let’s see them in the comments below!
Today’s Featured Merchant is owner Susan Han of Cranberry Café in Blue Bell, PA, just outside of Philadelphia.
Since opening Cranberry Café in 2006, Susan had only tried one advertising method before Groupon, a local coupon book. Click through to find out how she’s seen her revenue skyrocket and how Groupon helped people discover her great restaurant.
The cafeteria on the third floor of the Groupon offices was transformed into a holiday assembly line this week. About 350 Groupon employees participated in the holiday gift drive with Children’s Home + Aid, fulfilling the wishes of impoverished children and families by donating, wrapping, sorting, and delivering gifts.
Tackling 159 children’s and 84 families’ wish lists, Groupon employees contributed approximately 1,500 individual gifts and 80 hours of volunteer service! Gifts from the holiday gift drive will go to Chicago children served by Children’s Home + Aid who are living in foster care and extreme poverty. Continue Reading
Today’s post is guest-authored by Grouponcierge Brett R.:
Hello Grouponicus practitioners!
It’s great to be back on the blog talking about what I do best – gifting! This week has been super fun. I’ve popped into local markets including Chattanooga and Birmingham–all for the sake of helping you find the best gifts and sharing my top tips for covering mirrors with unflattering photos of one’s self.
Yesterday we featured an exciting Epic Deal, a jet set adventure around the globe, which was quickly scooped up by a few lucky people!
Not to fear, I’ve got the scoop on another Epic Deal sure to please someone special on your list tomorrow: a once in a lifetime Harlem Globetrotters Basketball Experience! For $5,000, this unique offer includes a private b-ball clinic for your giftee and up to nine friends, VIP game tickets and additional swag – a great gift for sports fans of all ages. We’re also offering Globetrotters game tickets across tons of local markets this week, so be sure to check Groupon tomorrow for more gifts involving the best ball-spinning antics known to man.
Stay tuned to the Grouponicus Holiday Shop tomorrow (Thursday) for this Epic Deal to drop. Check early, and check often! Until then…
Other than apple pie and baseball, there aren’t many things more American than a big, tasty burger. Perhaps no one knows that better than today’s Featured Merchant, Lee Klein from Indulge Burgers in Scottsdale, AZ.
Prior to trying his hand at creating mouth-water burgers burgers, Klein owned L&S Klein Marketing and Consulting. Click through to read how after years in the marketing industry, Lee thinks that Groupon has been the best thing he could have done to market Indulge Burgers.
Today’s post is guest-authored by Grouponcierge Caroline T.:
Hello and Happy Grouponicus once again,
I just wrapped up some gifting guidance in Milwaukee and had an excellent time. Thanks to all the locals for their hospitality, and cluing me in to a Milwaukee must–the Public Market. I was able to pop in before catching my train back to Chicago and I’m glad I did! It’s one of the city’s most unique downtown food destinations and I highly recommend checking it out next time you’re in town.
In other gifting news, I am thrilled to be the first Grouponcierge to spill the beans about an upcoming EPIC DEAL, gearing up to launch tomorrow, Tuesday, December 13.
Much like a groundhog seeing his reflection on Arbor Day, Epic Deals pop up randomly, so obsessively refreshing your Grouponicus Holiday Shop is key to scoring the chance to gift a monumental journey around the world with tomorrow’s Epic Deal: Jet Set Adventure. If an international adventure personally curated by a trusty Grouponcierge is on your list, be sure to share this with your friends and loved ones too.
Until next time,